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Seoul, Korea
ORYANY
 
2026  |  CREATIVE DIRECTION
A PACK OF MOMENTS  

· Oryany 26SS 캠페인 크리에이티브 & 비주얼 디렉션
· 캠페인 필름 & 비주얼 컨텐츠 제작 및 포스트 프로덕션
· 캠페인 SNS 및 디지털 에셋 디자인

· 26SS Campaign Creative & Visual Direction
· Campaign Film & Visual Content Production (incl. post-production)
· Campaign SNS & Digital Asset Design

TURN led the creative direction and post-production for Oryany’s 26SS campaign. The campaign captures everyday moments with Oryany bags, expressed through nature-inspired colors and textures, and soft, fluid silhouettes. 





































A Pack of Moments

Oryany 2026 Spring Summer Collection


































































 


















































Oryany’s distinctive items are inspired by the vibrant diversity of New York Fashion, people, streets, and culture combined with the ethnic influences of Morocco. This unique blend creates a brand identity that harmoniously brings together casualness, modernity, and timeless classicism











 












ORYANY
2026 SS CAMPAIGN

Campaign Creative & Art Direction
Campaign Film and Visual Content Development
Campaign SNS & Digital Asset Design



Credit List

Creative Director Sora Lee, Yuto Ebihara
Photographer Tak Sugita
Videographer Hyeongrok Kang
Editor Sol Lyu
Styling Ryoji Morishita
Hair / Make-up Boyeon Lee
Production Hiro Yamada, Avi (Tomorrow tokyo)
Talent Yana KaraCreative Designer Hyesung Yang
TURN VISION INTO NEW ERA
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